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Marketing To Gen Z Home Buyers

Believe it or not, adult Gen Zers are now old enough to buy a home. And, according to a study conducted by Rocket HomesSM, 86% of them want to. Born between 1997 and 2012, Generation Z is the newest set of home buyers entering the housing market. Knowing how to market to them based on […]

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July 29, 2022

Rocket Fuel Newsletter – 07/23/22

In this edition of Rocket Fuel, we talk about gas prices, lost luggage and the ongoing fight against inflation. Let’s dig in. Fuel Up! 🚀      Biz Buzz  Americans Buying Less Gas As Prices Remain High  Recent data has shown “fundamental changes” in how Americans have adjusted to higher gas prices – they’ve cut their miles.  […]

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July 25, 2022

Rocket Fuel Newsletter – 07/16/22

Have we talked about inflation lately?  This week’s Rocket Fuel includes insight on the latest inflation reports and how to stay positive and patient amid the fallout of the latest inflation reports.  Fuel Up! 🚀   â€Ż  Biz Buzz  Inflation Reaches Four-Decade High, But Good News Ahead?  Annual consumer prices rose 9.1% in June 2022 vs. June […]

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July 18, 2022

6 Steps For Protecting Your Small Business From Cybercriminals

By: Breyden Kellam Think cybercriminals are only after big businesses? Think again. According to Verizon’s 2022 Data Breach Investigations Report, small businesses – that is, companies with fewer than 1,000 team members – accounted for 715 data breach incidents. And very small businesses, or those with 10 team members or less, were targeted even more […]

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July 14, 2022

Rocket Fuel Newsletter – 07/09/22

This week’s edition includes a look into investment properties, the July Jobs report and how “Elf” helps one partner reach their audience.  Fuel Up! 🚀   â€Ż  Biz Buzz  THE jobs report (non-farm payrolls) came in strong Friday with the unemployment rate remaining at 3.6% as the economy added 320k jobs last month. Many in the media […]

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July 11, 2022

The Benefits Of Leveraging Down Payment Assistance

According to National Association of REALTORS® 2022 Home Buyers and Sellers Generational Trends Report, 34% of all home buyers are buying for the first time. This group of buyers is a special one as it’s the first time they’re making such a big financial decision and commitment. Add the fact that they may not understand […]

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July 06, 2022

How To Become A Loan Officer

With today’s ever-increasing hybrid work preferences and importance of a better work-life balance, a loan officer career can offer big advantages. It’s no surprise that a loan officer is currently ranked #15 in U.S. World News and Report’s rankings for best business jobs in the U.S.More good news: the ranking also states that the Bureau […]

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June 30, 2022

Rocket Fuel Newsletter – 06/25/22

This week’s edition includes purchasing power for NBA draft selections, plus a roundup of this week’s major economic news.  Fuel Up! 🚀   Biz Buzz The NBA draft took place on Thursday night; Duke’s Paolo Banchero went first overall to the Orlando Magic, followed by 57 other collegiate and international stars to their respective teams. As […]

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June 27, 2022

Working With Single Home Buyers

As a broker, you’ll meet all kinds of clients who range in age, home buying experience, income and lifestyles. Each client is unique and has their own personal goals and roadblocks when it comes to homeownership. The different categories they fall into can also tell you something about them. For example, studies have shown millennial […]

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June 22, 2022

Rocket Fuel Newsletter – 06/18/22

It’s been a big week, and it will be a big weekend! Juneteenth and Father’s Day both fall on Sunday, and we wrap up a week full of major economic news.  Fuel Up! 🚀    Biz Buzz  Weak Sauce: Potential Sriracha Shortage This Summer  Summer may be a little milder this year, at least in one […]

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June 20, 2022